Dairy farmers tired of misleading PR

28 Sep, 2016 04:13 PM
Comments
0
 
News articles have falsely implied that Victorian dairies only contribute 4pc of production into fresh white milk.
News articles have falsely implied that Victorian dairies only contribute 4pc of production into fresh white milk.

Recent Victorian news articles have contained assertions that if left unchecked would misrepresent that state of the domestic milk industry.

These comments about Coles, with its Victorian Farmer Federation (VFF) Farmers Fund, implied that farmers were simply misinformed and the United Dairyfarmers of Victoria (UDV) was jealous of the scheme as it had not thought of it.

A more accurate assertion would have been that dairy farmers and their representatives were sick of another cynical PR exercise.

The articles go on to falsely imply that Victorian dairies only contribute four per cent of production into fresh white milk.

The Dairy Australia data however states that Victoria produced 6.18 billion lLitres with packaged milk sales consisting 635 million litres (ML) or 10.25pc in 2015/16.

Of this figure fresh white makes up 80pc of that total or around 508ML.

The low southern milk price has brought many ideas for a solution, but when you consider everything that cannot be influenced, and Canberra’s reluctance to talk about any levy, there are few credible options.

The retailers have misused industry statements to suggest the value of all milk in Australia is priced off the export market.

This appears to be used to insist on rise and fall clauses on Southern domestic tenders.

The fact is only twice in the last 12 years has the Qld and Victorian milk price moved in the same fashion.

If the Australian production drops by 7pc as predicted, the domestic share will be about 72pc, which makes you wonder why values are based off the export price.

While retailers insist on rise and fall clauses, it is in their financial interest to maintain them.

If the Victorian domestic market price was respected and valued with flat long term price, it would help in the current situation. An increase of 1 cent per litre in Victoria would deliver an extra $61.8 million at the farmgate.

The $2 million from the Coles-VFF Farmers Fund milk starts to pale in comparison and feels more like a sick joke.

POST A COMMENT


Screen name *
Email address *
Remember me?
Comment *
 
Agriculture Victoria scientists have created the world’s largest and most detailed perennial ryegrass testing field trial in a bid to revolutionise Australia’s dairy feedbase.
31 May 17 Agriculture Victoria scientists have created the world’s largest and most detailed perennial ryegrass testing field...
Improving pasture consumption was the focus of recent pasture coaching groups organised by the Tasmanian Institute of Agriculture Dairy Centre as part of the Dairy On PAR project.
05 May 17 Improving pasture consumption was the focus of recent pasture coaching groups organised by the Tasmanian Institute...
light grey arrow
One of the most effective ways to combat the fake markets is to mass serialise the original
light grey arrow
ok then, lets extend it further, anything that is not raw dairy cow/sheep/goat/buffalo milk, is
light grey arrow
Can the author please list the reference being quoted above regarding 96% of variation in
Ambassador for Yamaha country singer Lee Kernaghan is a believer in helmet use.14 Aug 17 Ambassador for Yamaha country singer Lee Kernaghan is a believer in helmet use.
DAIRYFARMERS wanting to save thousands of dollars in a tight season are encouraged to access Sustainability Victoria's Boosting Productivity energy assessment grants.
04 Aug 17 DAIRYFARMERS wanting to save thousands of dollars in a tight season are encouraged to access Sustainability...
Australian farm chemical manufacturer Nufarm has repaired its balance sheet and is now hunting for acquisition opportunities.25 Sep 16 Australian farm chemical manufacturer Nufarm has repaired its balance sheet and is now hunting for acquisition...
Monopoly market may confront cropping sector under mega-merger proposal.22 Sep 16 Monopoly market may confront cropping sector under mega-merger proposal.