New marketing campaign 'hits bullseye'

Gippsland Jersey breeder Trevor Saunders says the new Dairy's Finest and 5 Star promotions
Gippsland Jersey breeder Trevor Saunders says the new Dairy's Finest and 5 Star promotions "hit the bullseye" for the breed.
International Dairy Week this year has attracted international exhibitors, event manager Robyn Barber said.
16 Jan 19 International Dairy Week this year has attracted international exhibitors, event manager Robyn Barber said.
The Balanced Performance Index (BPI) is rapidly becoming the preferred index of genetic merit used by Australian dairy farmers and the herd improvement industry.
06 Jan 19 The Balanced Performance Index (BPI) is rapidly becoming the preferred index of genetic merit used by Australian dairy farmers and the herd improvement industry.
The International Red Dairy Breeders Federation official conference day on Tuesday, March 26, will explore the theme of Bringing Red Breeds Together.
30 Dec 18 The International Red Dairy Breeders Federation official conference day on Tuesday, March 26, will explore the theme of Bringing Red Breeds Together.
Anthony and Wendy Eccles have a passion for breeding productive, profitable dairy cows and an analysis of their herd by the ImProving Herds Project has shown their investment in genetics is a major contributor to their bottom line.
28 Dec 18 Anthony and Wendy Eccles have a passion for breeding productive, profitable dairy cows and an analysis of their herd by the ImProving Herds Project has shown their investment in genetics...
When Queensland dairy farmers Geoffrey and Ruth Chalk took over management of the family farm, they had a priority list.
27 Nov 18 When Queensland dairy farmers Geoffrey and Ruth Chalk took over management of the family farm, they had a priority list.
AIMING to drive production and breed the best cows they can, South Australian dairy farmers Graeme and Michele Hamilton and their son Craig, are focused on keeping good records to help them make informed decisions.
19 Nov 18 AIMING to drive production and breed the best cows they can, South Australian dairy farmers Graeme and Michele Hamilton and their son Craig, are focused on keeping good records to help...
Gippsland dairyfarmers Trevor Saunders and Anthea Day are committed to making rapid genetic gain in their 750-cow dairy herd, Araluen Park, and have the figures to prove their efforts are paying substantial dividends.
31 Oct 18 Gippsland dairyfarmers Trevor Saunders and Anthea Day are committed to making rapid genetic gain in their 750-cow dairy herd, Araluen Park, and have the figures to prove their efforts...
Darren and Sharon Parrish use Australian Breeding Values (ABVs) for workability and calving ease to help run a productive and profitable dairy business and make better decisions on their farm at Bodalla on the New South Wales south coast.
01 Aug 18 Darren and Sharon Parrish use Australian Breeding Values (ABVs) for workability and calving ease to help run a productive and profitable dairy business and make better decisions on their...
Herd testing is paying dividends for dairyfarmers who use the information to improve their farm business performance by making better culling choices, smarter feed allocation decisions and improving herd management.
30 Jul 18 Herd testing is paying dividends for dairyfarmers who use the information to improve their farm business performance by making better culling choices, smarter feed allocation decisions...
John Gardiner, from Avonlea Holsteins, Cardinia, Victoria, knows what it takes to achieve at major dairy shows.
06 Jul 18 John Gardiner, from Avonlea Holsteins, Cardinia, Victoria, knows what it takes to achieve at major dairy shows.
Dean Malcolm,  the owner of the Victorian Winter Fair supreme intermediate champion Fairvale Bradnick Josie 118, says it is
06 Jul 18 Dean Malcolm, the owner of the Victorian Winter Fair supreme intermediate champion Fairvale Bradnick Josie 118, says it is "one of the best-uddered cows I've seen in this country".
A commitment to genetics and dairy cattle breeding has rewarded the owners of the 2018 Victorian Winter Fair junior champion.
04 Jul 18 A commitment to genetics and dairy cattle breeding has rewarded the owners of the 2018 Victorian Winter Fair junior champion.
The Victorian Winter Fair's reputation for being prepared to try something different will be enhanced this year with a novel approach to selling animals.
02 Jul 18 The Victorian Winter Fair's reputation for being prepared to try something different will be enhanced this year with a novel approach to selling animals.
When it comes to weighing up the success of his Jersey herd, Shawn Hollingworth has all the figures he needs.
06 Jun 18 When it comes to weighing up the success of his Jersey herd, Shawn Hollingworth has all the figures he needs.
Herd testing has given Brad and Meagan O'Shannessy a quick and clear understanding of their cows' production and performance, resulting in easier culling, decision making and even pregnancy testing.
11 May 18 Herd testing has given Brad and Meagan O'Shannessy a quick and clear understanding of their cows' production and performance, resulting in easier culling, decision making and even...
A recent analysis of genetic trends in the Australian dairy herd shows that the rate of genetic gain has accelerated in the past decade.
07 May 18 A recent analysis of genetic trends in the Australian dairy herd shows that the rate of genetic gain has accelerated in the past decade.
Even 60 years of progress and achievement has not stopped Genetics Australia from aiming higher.
27 Apr 18 Even 60 years of progress and achievement has not stopped Genetics Australia from aiming higher.
Does a herd's genetics matter to the farm's bottom line? How do farmers know?
13 Apr 18 Does a herd's genetics matter to the farm's bottom line? How do farmers know?
When a girl has a dream to show her family’s cows at Australia’s premier dairy show, it makes sense to get a truck licence.
12 Feb 18 When a girl has a dream to show her family’s cows at Australia’s premier dairy show, it makes sense to get a truck licence.
Holsteins from northern Victoria dominated the interbreed judging at International Dairy Week at Tatura, Victoria, in January.
29 Jan 18 Holsteins from northern Victoria dominated the interbreed judging at International Dairy Week at Tatura, Victoria, in January.
IT HAS been a three year build-up for the owners of this year’s International Dairy Week Grand Champion Illawarra cow, Llandovery JR Joan 982. The six year old cow was an honorable mention in the senior championship in 2016 and reserve senior champion in 2017 before this year’s success.
25 Jan 18 IT HAS been a three year build-up for the owners of this year’s International Dairy Week Grand Champion Illawarra cow, Llandovery JR Joan 982. The six year old cow was an honorable...
The 2018 Grand Champion Guernsey at IDW Rockmar Miami Graceful has had a stellar rise to the top after being judged reserve intermediate champion as a three year old in 2017. Rockmar had rapidly developed since last year’s IDW according to Tyson Shea who led the heifer for parents Mark and Roxanne Shea, Bacchus Marsh, Victoria.
25 Jan 18 The 2018 Grand Champion Guernsey at IDW Rockmar Miami Graceful has had a stellar rise to the top after being judged reserve intermediate champion as a three year old in 2017. Rockmar had...
A Jersey cow that sold for $50,000 in October after having claimed the 2017 International Dairy Week supreme grand champion interbreed award won the top Jersey award again at IDW on Wednesday.
25 Jan 18 A Jersey cow that sold for $50,000 in October after having claimed the 2017 International Dairy Week supreme grand champion interbreed award won the top Jersey award again at IDW on...
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Best management practice of ryegrass and managing the residual height throughout dry periods is critical to enhance persistence of pasture. 
26 Dec 18 Best management practice of ryegrass and managing the residual height throughout dry periods is critical to enhance...
A new definition of 'genetically modified' currently awaiting parliamentary approval could see a swathe of new grasses on the market within three years.
13 Nov 18 A new definition of "genetically modified" currently awaiting parliamentary approval could see a swathe of new...
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The processors have not got used to the idea that the supermarkets have 'disrupted' their
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This why if you own and control the selling platform in a free and supposedly open market, You
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What I find confusion and strange is that the NEW AUSTRALIAN DAIRY PLAN has not got any form or
Spending $2.7million to build a new dairy is part of a rolling upgrade and improvement plan for VAN Dairy Group, located at Cape Grim, Tasmania.29 Dec 18 Spending $2.7million to build a new dairy is part of a rolling upgrade and improvement plan for VAN Dairy Group,...
Australian Dairyfarmer's Jeanette Severs checked out the range of new and interesting products and services on show at the South Gippsland Dairy Expo in September, while Peter Roach caught up with suppliers at the Elmore Field Days in October.02 Dec 18 Australian Dairyfarmer's Jeanette Severs checked out the range of new and interesting products and services on show...
Monopoly market may confront cropping sector under mega-merger proposal.22 Sep 16 Monopoly market may confront cropping sector under mega-merger proposal.
Australian farm chemical manufacturer Nufarm has repaired its balance sheet and is now hunting for acquisition opportunities.25 Sep 16 Australian farm chemical manufacturer Nufarm has repaired its balance sheet and is now hunting for acquisition...